WaiWai City targets more South outlets

“Instant noodles in India as a category has low per capita consumption. Unless the consumer starts experiencing the Noodles in various forms, this category will remain small in India unlike other markets we operate in,” CG Group, Chairman, Binod Chaudhary said. The company had recently forayed into the South Indian market, by launching a Noodle Bar outlet in the city. 

Varun goes on to add, “As many as 25 outlets have been set up in India and Nepal over the last couple of years.”