Musk wants to save humanity; the only problem: People
Isaacson believes that Musk wanted to buy Twitter because he had been so bullied as a kid and “now he could own the playground.
• JENNIFER SZALAI
NEW YORK: At various moments in “Elon Musk,” Walter Isaacson’s new biography of the world’s richest person, the author tries to make sense of the billionaire entrepreneur he has shadowed for two years — sitting in on meetings, getting a peek at emails and texts, engaging in “scores of interviews and late-night conversations.”
Musk is a mercurial “man-child,” Isaacson writes, who was bullied relentlessly as a kid in South Africa until he grew big enough to beat up his bullies. Musk talks about having Asperger’s, which makes him “bad at picking up social cues.” As the people closest to him will attest, he lacks empathy — something that Isaacson describes as a “gene” that’s “hard-wired.”
Yet even as Musk struggles to relate to the actual humans around him, his plans for humanity are grand. “A fully reusable rocket is the difference between being a single-planet civilization and being a multi-planet one”: Musk would “maniacally” repeat this message to his staff at SpaceX, his spacecraft and satellite company, where every decision is motivated by his determination to get earthlings to Mars.
He pushes employees at his companies — he now runs six, including X, the platform formerly known as Twitter — to slash costs and meet brutal deadlines because he needs to pour resources into the moonshot of colonising space “before civilisation crumbles.” Disaster could come from climate change, from declining birthrates, from artificial intelligence. Isaacson describes Musk stalking the factory floor of Tesla, his electric car company, issuing orders on the fly. “If I don’t make decisions,” Musk explained, “we die.”
By “we,” Musk presumably meant Tesla in that instance. But Musk likes to speak of his business interests in superhero terms, so it’s sometimes hard to be sure.
Isaacson, whose previous biographical subjects include Leonardo da Vinci and Steve Jobs, is a patient chronicler of obsession; in the case of Musk, he can occasionally seem too patient — a hazard for any biographer who is given extraordinary access.
At one point, Isaacson asks why Musk is so offended by anything he deems politically correct, and Musk, as usual, has to dial it up to 11. “Unless the woke-mind virus, which is fundamentally anti-science, anti-merit and anti-human in general, is stopped,” he declares, “civilisation will never become multi-planetary.” There are a number of curious assertions in that sentence, but it would have been nice if Isaacson had pushed him to answer a basic question: What on earth does any of it even mean?
Isaacson has ably conveyed that Musk doesn’t truly like pushback. Some of his lieutenants insist that he will eventually listen to reason, but Isaacson sees firsthand Musk’s habit of deriding as a saboteur or an idiot anyone who resists him. Reading this book, one begins to wonder if the old bird-site will be Musk’s Waterloo.
“He thought of it as a technology company,” Isaacson writes, “when in fact it was an advertising medium based on human emotions and relationships.” Isaacson believes that Musk wanted to buy Twitter because he had been so bullied as a kid and “now he could own the playground.” It’s an awkward metaphor, but that’s also what makes it perfect. Owning a playground won’t stop you from getting bullied. If you think about it, owning a playground won’t get you much of anything at all.