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Skoda Auto India expands biz in south
Škoda Auto India has been expanding its market presence across India with a focus on the south. The Czech auto brand has grown its customer touchpoints by 84% in the south over the last year, where the dealer network grew from 38 touchpoints in 2020 to 70 in 2021.
Chennai
This rapid expansion of the dealer network in the south has resulted in a 90% growth in sales, across the region.
It has also doubled its city-wise presence in the south, from 19 cities in December 2019 to 38 in November 2021.
Along with the metros, the brand is now ready to serve customers in markets like Shimoga, Karur, Dindigul, Muvatupuzha, and Kannur, with further plans to enter Tirupati, Karimnagar, Gulbarga, Bellary, and Anantpur soon.
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